Companies are flocking to social media and crowdsourcing platforms in the hopes of finding cheaper or more effective ways to market their wares. This is understandable for we all need to make a living, however, I think the real promise of social media is bigger than just a financial transaction. People give their time and money for reasons above and beyond financial gain.
Crowdfunding is Much More than Just Raising Capital
July 9th, 2010 · No Comments · Business Models, Collaboration, Ideas, social media
Tags:crowdsourcing·edward boches·Ideas·social media·trends
Great Animated Explanation of Dan Pink’s Book Drive
May 23rd, 2010 · No Comments · Business Models, Ideas, Marketing
Money motivates people only if you don’t pay them enough to want to do the work in the first place. After that, there are three factors that lead to better performance and personal satisfaction: Autonomy, Mastery and Contribution. The embedded animated video is a great watch.
Tags:Business Models·Ideas·Marketing·trends
The Future is about Finding Meaning in Everything We do and Buy
April 3rd, 2010 · No Comments · Ideas
It is clear that we are reaching the top of the pyramid of Maslow’s Hierarchy of Needs. All of our physical needs have been met ten-fold, now we are focusing on self-actualization and finding real meaning in our lives.
Focus is More Important Than Knowledge
March 1st, 2010 · No Comments · Ideas
Any type of knowledge can be found online with a quick internet search. In an age of ideas we no longer need to ‘know’ anything. We just have to be able to search for that knowledge online. What comes after knowledge? Focus.
