Facebook’s meteoric rise is reminiscent of AOL in the past. Facebook is currently managing and standardizing social interaction, just like AOL did for the web. The future will have social actions built in to the operating systems of all the devices we use. Perhaps there will be standardized ‘Social IP” addresses for every connection we make. Corporations or applications will not control these interactions like they do now.
Goodbye Facebook, You won’t be Needed in the Future
October 15th, 2010 · No Comments · Collaboration, Ideas, social media
Tags:facebook·social media·trends
The Death of the Website
April 22nd, 2010 · No Comments · Marketing
We are increasingly accessing information online through applications rather than going to websites themselves. Add to this is the fact that savvy marketers know they have to go to where customers are rather than try to bring them to corporate sites.
Tags:blog·facebook·Marketing·social media·twitter
Forget Social Media, Business Need Results
November 17th, 2009 · No Comments · Marketing
Edward Boches of Creativity_Unbound has a great article framing social media into real business objectives. I don’t talk to clients about Social Media any more. He has five ways to reframe the questions. Want to improve your organic search results? Start a blog. Looking for a better way to conduct real time qualitative research? Listen [...]
Tags:blog·crowdsourcing·edward boches·facebook·Marketing·social media·twitter
