IdeaEconomy.Net

In this video, Dave Gray shares some of the ideas and techniques of his latest book Gamestorming (combines games with brainstorming). Gray explains that most corporations are designed like factories with a focus on efficiency rather than creativity. He suggests that we need to move from “factories to collaboratories or environments for collaboration.”

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12 videos from TED.com and 2 from The Economist’s Ideas Economy. The world’s leading thinkers talk about ideas, creativity and innovation.

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As the world gets more complex and corporations continue to bloat in search of economies of scale, there is a growing disconnect between production and consumption. Production of everything is so distant and foreign to consumers that US children have trouble identifying common vegetables. Consumers have almost no idea how the goods we consume are produced, nor where they are from. Nicer packages and brighter colors might look prettier and sell more products but how many more marginally differentiated products do we really need?

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