- Creativity, Innovation, Ideas and Trends for Business


Ideas are the Only Currency in the New Economy

How to Get a Job In the 21st Century

May 27th, 2010 · No Comments · Ideas

What does it take to find a job in this economy? Does sending out generic emails out to hundreds of companies work? How about using the popular employment sites and applying for all jobs vaguely interesting? You can’t differentiate yourself by doing what everyone else is doing.

$6 on Google Adwords to Get Your Dream Job

Alec Brownstein landed two job offers for his dream job with a $6 investment in Google Adwords advertising targeting the names of top New York creative directors. Watch the short video to see.

Create your Own Dream Job

Any sane business owner will happily offer employment to anyone who can prove they can offer more value than they cost. Unfortunately, larger businesses are not particularly sane. Focus on smaller, entrepreneurial companies and you just may be able to create any job you want. Check out Charlie Hoehn‘s free SlideShare ebook to see how he managed to work with Seth Godin,  Ramit Sethi of, Tim Ferriss of The Four Hour Workweek and movie director Tucker Max.

Recession-Proof Graduate
View more presentations from Charlie Hoehn.

Forget a Resume

Seth Godin wrote in his latest book Linchpin

Having a resume begs for you to go into that big machine that looks for relevant keywords and begs for you to get a job as a cog in a giant machine.

Godin goes on to say,

If you don’t have a resume, what do you have?

How about three extraordinary letters of recommendations from people the employer knows or respects?

Or a sophisticated project an employer can see or touch?

Or a reputation that precedes you?

Or a blog that is so compelling and insightful that they have no choice but to follow up?

Some say, “Well , that’s fine, but I don’t have those.”

Yeah, that’s my point. If you don’t have these things, what leads you to believe that you are remarkable, amazing, or just plain spectacular?

It sounds to me like if you don’t have more than a resume, you’ve been brainwashed into compliance.
Great jobs, world-class jobs, jobs people kill for – those jobs don’t get filled by people e-mailing in resumes.

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