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Ideas are the Only Currency in the New Economy

Gamestorming (Games + Brainstorming) – Fun, Creativity Techniques by Dave Gray

January 18th, 2011 · No Comments · Collaboration

Big Ideas: Most companies are designed for efficiency not creativity.
Use games to brainstorm creative solutions to problems.

Gamestorming by Dave Gray

Dave Gray of Xplane shares some of the ideas and techniques of his latest book Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers in this UX Week 2010 conference video (below).

Gamestorming combines games with brainstorming. Gray explains that most corporations are designed like factories with a focus on efficiency rather than creativity. He suggests that we need to move from “factories to collaboratories or environments for collaboration.”

The video below demonstrates several games and activities designed to engage and stimulate creative solutions to difficult problems. All the games use only commonly available office supplies so that they are easy to implement.

Gray says, “design problems aren’t static. That’s where game storming helps us move faster. ” He further explains the,

“Paradox of Discovery
You find things your not looking for when your not looking.
But if your not looking for something then you won’t find anything.”

The video is a great introduction to what I am sure will be a fun and inspiring book. I can’t wait to read it.

UX Week 2010 | Dave Gray | Gamestorming: Design Practices for Co-creation and Engagement from Adaptive Path on Vimeo.

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