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IdeaEconomy.Net

Ideas are the Only Currency in the New Economy

Entries Tagged as 'Ideas'

What Money Can’t Buy by Michael Sandel

June 12th, 2012 · No Comments · Ideas

This PBS.org interview explores Harvard professor Michael Sandel new book, “What Money Can’t Buy.” We can pay for faster processing through airport security lines, access to the the fast lane on roads and there are even companies that will hire people to wait in line for you to get into congressional hearings in the US. Where do we draw the line? It is a fascinating discussion. Please watch the video.

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Don’t act like a Used Car Salesman in your Online Business

May 29th, 2012 · No Comments · Ideas

Does your business pass the used car salesman test? Stop ripping off your customers, you business will likely be more successful because of it.

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Dirty Profits – The Problems with Profit Maximization

May 13th, 2012 · No Comments · Ideas

There are so many companies, that once they have a captive consumer, will try to gouge as much as they possibly can. It is not about creating value for the consumer. They are only concerned with extorting as much cash as they can. Is the the best way to build a viable business for the long run?

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Vegie Bar Melbourne – Lessons in Customer Service from Australia’s Worst Restaurant

April 7th, 2012 · No Comments · Ideas

Effectively dealing with complaints can be a great marketing opportunity. Negative experiences spread much more than positive ones. Create an effective procedure to make customers happy, it costs much less than what you have to potentially lose.

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The Creativity Lie

April 2nd, 2012 · No Comments · Ideas

Everyone wants to be more creative and innovative, however, they are too afraid of doing something different because it might lead to failure. Here are some ideas and questions to get you to become more creative.

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The End of the Middle Class

February 23rd, 2012 · No Comments · Ideas

Big Ideas: Technology is leading to more automation and outsourcing of work, increasing rates of unemployment are the inevitable result. The middle class is bearing the brunt of these job losses. Developed societies must change their fundamental social pact to cope with massively higher rates of structural unemployment. We are automating, outsourcing, crowdsourcing and off-shoring […]

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What Happens When Average Lifespans hit 100 years old, or 150?

November 4th, 2011 · No Comments · Ideas

Average lifespans have been increasing for more than a century. Science is on the verge of substantially increasing our longevity. Aging is a disease and it can be slowed. Increased lifespans are already altering our economies, this is only the beginning.

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Brilliant Marketing or Deceptive Advertising?

November 1st, 2011 · No Comments · Ideas

The newest sports craze – liquid mountaineering – walking on water. This video is now approaching 11 million views. It is obviously very professionally done and quite interesting to watch, but is it real? Is it effective marketing?

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How to Find More Satisfication in Everything – The Ikea Effect

September 25th, 2011 · No Comments · Ideas

What would bring more personal satisfaction to you, being dropped on the top of Mount Everest by a helicopter or actually climbing the entire mountain and reaching it on your own after days of effort? How about running a full marathon of more than 42 kilometers versus secretly taking a taxing and just running across the finish line? I think it is safe to say, that most of us understand the value of effort and sacrifice in our accomplishments. We tend to under-appreciate the things we get easily.

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The Rise of Social Entrepreneurship

July 9th, 2011 · No Comments · Ideas

A great lifestyle is not just about leisure time and personal satisfaction; making a real difference in the world is also becoming an essential component. Entrepreneurship is often necessary to have the freedom to craft a perfect lifestyle, but an even more important factor is the opportunity to really create social good in the world.

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